MICROSOFT SHAREPOINTAgents in SharePoint Anthem
A high-energy, anthem created to introduce Copilot Agents in SharePoint through a sophisticated, all-animation advertising film.
Services Used
Creative Strategy, Storyboarding & Visual Design, 3D Environment Design, 3D Modeling & Texturing, Procedural Animation, Character & Motion Rigging, Cinematic Camera Animation, UI Animation & Integration, Art Direction & Look Development, Editorial & Post-Production, Custom Music & Sound Design.
Microsoft needed a bold, visually compelling film to introduce Copilot Agents in SharePoint across advertising and marketing channels, with an aspirational tone that showed how agents transform everyday work for business users.
Spin Creative created an all-animation film using 3D as a primary visual language. Dimensional typography, floating UI panels, and depth-driven iconography brought familiar SharePoint actions to life, while a flowing 3D ribbon served as a visual through-line connecting scenes and representing agents working continuously across content and teams.
UI-driven moments, split-screen compositions, and animated cursors maintained clarity at a fast, advertising-forward pace, reinforcing Copilot Agents as intelligent companions embedded within SharePoint and designed to scale across global marketing and launch campaigns.
